/01
Research first.
Our research is specifically designed to interview stakeholders, end-users and decision-makers in order to grasp divergent needs. We incorporate the findings into a comprehensive strategy that aligns with business goals, ensuring the Design system meets user expectations and industry standards.
/02
Brand-centric DLS.
To reinforce the brand's visual identity, values and tone of voice, we build consistency through the use of brand colours, typography and imagery. Coupled with intuitive interactions to foster brand affinity and loyalty across all touch points.
/03
Design principles and guidelines.
Based on design trends, research outcomes and brand essence, we identify core values, guidelines and
themes that drive the design creation process and craft an experience that is unique to the brand for
its users.
/04
Modularity for
multiple use cases.
We adopt a modular process of Design system creation. Based on use cases and development prioritisation we create components, patterns and templates that empower the design and dev teams to scale the sprint outcomes exponentially.
/05
Cross-functional collaboration.
Our Design system collaboration is characterized by an inclusive working approach, fostering outcomes
that excel in scale, efficiency and cost-effectiveness. We drive results that go beyond expectations,
ensuring a synergy of creativity and practicality for optimal Design system performance.
/06
Version control and documentation handover.
We manage the handover process meticulously, with robust documentation and tight governance. Our
processes ensure lasting consistency and quality, facilitating a seamless transition and nurturing the
sustained success of the design system over time.
